Behavioral counseling is a process in which a professional will work with an individual patient to try and reinforce desirable behaviors and stop the ones that are not. In this process, the counselor won’t only provide ongoing care to the people seeking counseling but will also talk to the person directly so that they can seep into the issues they’ve been facing that can be discussed and treated well. A central part of this therapy is rewarding positive behavior and punishing negative behavior and the people around the person seeking therapy play a very important role in helping the individual to cope with his/her urge to practice a certain set of behavior(s). Especially in the case of children, parents must help to reinforce this in a child’s day-to-day life. The premise behind behavioral therapy is that behavior can be both learned and unlearned. The goal is to help the individuals learn new, positive behaviors that will minimize or eliminate the issue. A lot of effort is still made to unlearn the unwanted or negative behavioral traits. Behavioral therapy is something that is very helpful at an early stage of the problem. It becomes more difficult with time as the behaviors make impressions on an individual’s mind.